The Pick up Three Pieces campaign is an initiative by KIMO UK that aims to encourage children (and adults) to pick up three pieces of rubbish each time they visit the beach. During December 2016, KIMO UK delivered its first Pick up Three Pieces presentation in Gaelic at Rockfield Primary School in Oban.
Gaelic is an inalienable part of the lives, identity and cultural heritage of many Scottish people and none more so than the people of the Western Isles. As an official language of Scotland, it is also an integral part of the country’s heritage, national identity and cultural life as a whole. The translation of the campaign video into Gaelic is an exciting new chapter in the campaign and exemplifies the way in which KIMO seeks to improve the marine environment with the help of all the coastal communities we represent.
The event was filmed by BBC Alba and featured on their news programme, An Là, on the 6th of January.
The Gaelic language version of the ’Pick Up 3 Pieces’ video can be viewed below: